Pfizer
The Request
Pfizer needed a video to highlight the groundbreaking work of a doctor at their San Francisco headquarters, showcasing women’s achievements within the company.
At Pfizer’s new San Francisco headquarters, we produced a video showcasing one of their doctors who developed a groundbreaking drug. While the specifics remain confidential due to an NDA, the focus was on celebrating the incredible achievements of women within Pfizer. The video was screened globally across all of Pfizer’s offices, highlighting the impact of women’s innovation.
For this production, our team connected cinema cameras to computers for a live feed, allowing nine individuals from Pfizer’s leadership and marketing teams across the world to provide real-time input. While they weren’t directly involved in the direction, their feedback helped shape the production. Behind-the-scenes photos capture this unique setup, including an image showing all nine team members offering their insights via Zoom.
