THE PROCESS
Our mission is to craft meaningful work that truly resonates with your audience and drives real results for your business.
At MOON, we oversee every aspect of video production and still photography—from the initial concept through final delivery. With meticulous attention to detail at every step, we ensure seamless execution and exceptional results. We value client involvement, welcoming feedback throughout the process. For those who prefer to leave the details in our hands, rest assured that all decisions align with your vision and goals. Our commitment is to provide a collaborative, tailored experience that empowers our clients and instills confidence in every project.
STEP ONE
CONCEPT & IDEA
Our journey begins with conceptualization. Whether we’re collaborating with agencies bursting with innovative ideas or partnering with non-profits and inventors eager to share their message, we dive deep into understanding your brand, objectives, successes, and challenges. We then present multiple concepts, refining the chosen direction until it aligns perfectly with your vision. Once we reach consensus, we’re ready to bring the plan to life!
STEP TWO
PRE-PRODUCTION
Once the concept is approved, we enter the pre-production phase—a critical step before the actual shoot. Here, we meticulously source and scout talent, wardrobe, props, and locations, then review these options with you. This stage also covers scheduling, shot-listing, and, when necessary, storyboarding and pre-interviews. Our goal is to ensure every detail is thoroughly planned, agreed upon, and ready to support a seamless production. By providing outstanding options and keeping every stakeholder aligned, we cultivate confidence and clarity throughout the process.
STEP THREE
PRODUCTION
At the heart of our process, we take complete responsibility for executing the project—from casting and art direction to on-set production, logistics, and final asset delivery. We view ourselves as your partners throughout every stage, remaining fully engaged and ready to address any questions or needs once the project is green-lit.
Our team excels at transforming extensive information and assets into structured, efficient workflows. Throughout the production, we emphasize transparency and flexibility, offering multiple options to ensure every decision aligns with your brand and operational goals. Ultimately, our priority is to foster a collaborative, seamless experience where your vision comes to life—delivering both your satisfaction and a successful end result.
STEP FOUR
POST-PRODUCTION
At MOON, we are committed to ensuring a seamless editing experience. In addition to editing our own in-house productions, we have also served as turnkey post-production partners for respected clients like Life-Aid, BET, Levi’s, AC Transit, and Nikon US, among others. Our “no bad ideas” approach, coupled with an unwavering dedication to creativity and efficiency, sets us apart in every project.
We utilize a sophisticated revision platform that provides private review links, allowing stakeholders to leave precise feedback at specific timecodes. This centralized system maintains clarity and transparency throughout the editing process. For interview-based projects, we transcribe all spoken dialogue post-production, providing easily searchable links that streamline content inclusion.
We also maintain ongoing access to premier cinematic stock footage, music, and sound design libraries, elevating each project with top-quality assets. Upon completion, we deliver comprehensive packages—both online and on a dedicated hard drive—containing all relevant files and project data, ensuring you have everything you need for future modifications or revisions.
At MOON, our commitment to excellence goes beyond simply delivering a final product. We strive to provide a smooth editing journey and enduring support for your creative endeavors.
